The holidays are just around the corner and retailers are busy trying to figure out how to best serve their customers this year.
Because of the global pandemic, not only are fewer people shopping in stores, but it’s safe to assume people will be less likely to drop a lot of money on gifts this year.
In order to retain customers and accommodate this new world we’re living in, Nordstrom released a holiday gift guide on Monday, October 19 that is aimed at dealing with the pandemic.
Read on to learn more about this gift guide and what it will mean for holiday shopping.
Though Nordstrom traditionally doesn’t decorate their stores for Christmas until after Thanksgiving, they recognize things will have to change this year.
People need more time to get their gifts and most don’t want to have to deal with big crowds.
In fact, the company is planning to start curbside delivery and gift-wrapping by the end of October.
The Make Merry Gift Shop, which will be launching on October 26, will feature the best gifts available for under $100.
The shop will feature a wide range of gifts and will focus on DIY activities since most of us will be spending a lot of time at home this holiday season.
In order to reduce waste, Nordstrom is giving shopping bags that can serve as another purpose.
For example, medium bags can be transformed into origami, and large bags can be turned into gift tags, wrapping paper, or even tree decorations! Plus, all of the bags are 100% recyclable.
Nordstrom also offers virtual and in-person styling, which is great to use if you’re needing to find the perfect outfit for family pictures or a holiday party. Plus, it’s totally free!